Are you still using PowerPoint for your sales meetings?

Artem: Hi guys, it's Artem here. And it's another episode of the Daniliants ventures podcast. Today we have Suvi Heinikoski from Seidat. She's a head of international sales and marketing. And today we'll learn why a company called Seidat decided to redo PowerPoint and create a better version of that tool for sales and marketing professionals. So, hi Suvi nice to have you with us.

Suvi Heinikoski: Hi Artem. It's nice to be here.

Artem: Thank you very much. I really appreciate it. So can you tell us a little bit about you, what you do, you know for Seidat and what does Seidat do?

Suvi Heinikoski: Yeah, well I'm Suvi and I do marketing and sales on an international level, as it says in my title. And basically our thing at Seidat is to make every meeting a success like that's behind everything. And we have a cloud based [01:11 inaudible] platform that helps companies to create interactive presentations and edit them, manage them, share them from one place and pretty much to keep the whole life cycle of all presentations in one place.

Artem: Oh, that's very nice. So basically by life cycle, you mean that you create, you share, you distribute, so forth. So pretty much everything happens inside it. Okay. That's cool. That's cool. But if you think about it, there are already cloud based solutions, right? So basically Seidat joined a bit, I would say a bit of a crowded space. So there is Google presentation of what is it, Google slides, I think, yeah, there is I think office 365 that works in the web browser nowadays. So you can get PowerPoint to work, but from my perspective, the reason why I wanted to have you on the podcast is that when I started to use Seidat myself, just exploring and testing new tools, I realized that it has a lot of cool features that are not available elsewhere. And it kind of makes more sense for specific scenarios, much more, better than traditional PowerPoint or even Google slides. So for me personally, the way that I think about Seidat is, it's not trying to be PowerPoint for everybody, so it's not trying to be like, Hey, we are the presentation solution for every single case. It's more of a narrow audience, right? Like I think it makes a lot of sense for the sales and marketing. So can you talk maybe about what makes Seidat special in a sense, what kind of makes it tick in terms of features that are not available elsewhere and who are you targeting the platform to?

Suvi Heinikoski: Yeah, so we're mainly targeting the salespeople asset. And the key thing really is that simplicity, it's easy to use and you don't have to be a genius to use it. It's quite simple. And then the point that you can make all your presentations interactive. So what that basically means is that you don't have to make a new presentation for every occasion, but you save a huge amount of time. You can use the same material in multiple different situations, like say that you have customers who have very different needs and they buy different products from your portfolios. So you would offer it different things and you would always go a little bit different path on every meeting. So say this allows that with a matrix.

Artem: Yeah. I understand. Nonlinear design.

Suvi Heinikoski: Nonlinear design. So you have two options. You can either go right on the top level and kind of show the most important slides or those topic slides. Or you can go down and go like literally deeper in the subject and like just go down deeper [05:05 inaudible]. And that alone gives you so many opportunities with the navigation and the how to handle the situation and go a little bit like according to the conversation.

Artem: Okay. So do I understand correctly that let's imagine I'm a salesperson, I'm not good with PowerPoint. I mean, like, I'm okay with PowerPoint, but I'm not good with design. So it's very hard for me to maybe, make pictures look beautiful and make typography look beautiful. So basically, I go to say that, and I create like a master presentation, like a huge presentation that has many levels. And then I go to a meeting and let's say the meeting goes, for example, pricing because of the nonlinear design, I can go here, here, and then we'll go into pricing. But if the situation doesn't need, asked to discuss pricing, then I kind of continue moving on the base level and that's it. And I never go down in a sense. So basically the way that I understood it is, salesperson kind of starts to work and assemble this big material, over time he's building this huge deck in a sense that he can use as a tool later and go as deep or remain as shallow as needed. And I think because we talked about now not linear design and we do a lot of this, yeah, so maybe you can show Seidat presentation yourself. So, we don't have to see this. We can just see on the screen and see how it actually works. I think it would be a very good option and as being one on one, it's almost like a sales situation.

Suvi Heinikoski: Yeah. Let me share my screen.

Artem: Alright. Sounds perfect. Okay. Very good. Let's close that Gmail just in case. Okay, cool. So basically now we are in the Seidat view, you're not now editing, you're like, kind of in the overall kind of like viewing panel where you can see all the slides in this presentation, right?

Suvi Heinikoski: Yeah. This is an overview of a presentation, but where I can also move slides around, like it's like an overview editing mode and if I go and edit a presentation, it would be, from here.

Artem: Yeah. Cool. Cool. All right. So maybe you can go into the presentation mode and show us how that, so basically if I'm showing presentation, Seidat presentation, I'm using my browser, right?

Suvi Heinikoski: Yeah.

Artem: Okay that's the nonlinear design.

Suvi Heinikoski: Yeah. So when I'm with the customer, I would open that [08:29 inaudible] and here I can pretty much go anywhere I like. So we have the matrix navigation, but also this [08:38 inaudible] of you.

Artem: All right. So when you're presenting, when you're presenting, when you're in presentation mode, there is this huge, squares, like the map, the matrix, and you can use I think keyboard as well. You can go with keyboard left, right, up, down. So from that perspective, it's I think pretty cool, but maybe you can walk us through a few slides just to show how it works.

Suvi Heinikoski: Yeah. So when I started presentation first, I'm going to introduce myself, go through the company story, what we do as a company, what the product is. And then I would go to kind of like where I mapped the customer's needs. Like, what are their goals? What would they like to achieve?

Artem: Yeah. And that's the cool part is that the map, you can always see the map there. So on the bottom right corner, the matrix of all the slides. So you can see where you are right now, and you can also navigate by clicking, or you can see where to go. So basically a sales professional, a sales professional could basically decide if he doesn't know by heart, he can use this view to go to a specific slide if he needs to. Very good. Very good. That's pretty awesome. But you mentioned that you said that the goal of Seidat is to make every meeting successful obviously and interactive. So is there something that Seidat can do that, for example, I don't know, Google slides, can't do. Obviously, the nonlinear matrix, that's pretty damn awesome. But is there anything else?

Suvi Heinikoski: There are lots of things. In addition to the matrix, for example, if you think about the editing part of the slide or the content options, what you can do, we have I-frame where you can basically [11:12 inaudible] any website [11:21 inaudible]. Like that. So this is on the presentation now. So when you share this with your customers, they're able to click around. And for example, if you're selling a SaaS product, you can just get them sign in from your sales presentation.

Artem: Oh, cool. You can ask them to register and stuff like that. Maybe if you are in a sales presentation.

Suvi Heinikoski: Well, they thought obviously the browser, and I remember that I'm signed in.

Artem: Yeah. So obviously, basically just signs you in, but I think this is pretty damn cool and the way that I use it myself previously, I actually taught a workshop where I taught students to code like HTML, JavaScript, stuff like that. And I used iframe in order to embed different type of code into the site, into the presentation. So I could tell them that, Hey, this CSS does this and this, and here's the result. And then I can embed an HTML file with some sort of style and some sort of code. So I could show like code preview in real time what does it do. If I, for example taught them JavaScript. And I said like, Hey, with this function, you can, for example, buying to the, I don't know bottom and so forth. And they clicked on it and they see, Hey, this is how it works and so forth. That's how I used it. And I think it's pretty damn cool because people also, who for example, have a portfolio, they can include, for example, live versions of the websites they designed. So for example, you can show like, Hey, we have done this and this and this, and here, you can see it, here you can navigate, you can show the features and all that stuff. So iframe, iframe is pretty cool.

Suvi Heinikoski: Yeah. It's pretty awesome.

Artem: Yeah. What else? What else?

Suvi Heinikoski: Well, the VDR embed as well. It's like we have our own button for it. Let's see if I have some video here. I used to have something always coming up from here.

Artem: Alright. No worries. But maybe I can send you a YouTube clip just in the chat and you can embed it that way. I sent it to you in the zoom chat.

Suvi Heinikoski: Yes. How can I get that off, go away?

Artem: Don't worry. It's all good.

Suvi Heinikoski: Technical issues.

Artem: It's always there when you're trying to get something done. So here basically, there can be pretty much any video. Right? Do you support something else, besides for example besides YouTube? So do you support for example Vimeo and other stuff.

Suvi Heinikoski: Yes. You can embed Vimeo videos. You can pretty much embed anything that's online and behind a secured internet connection. I Got a few examples here. For example, if you're selling a product like something concrete, like a caulk, you can embed it on the presentation.

Artem: Yeah, it's loading a bit, but yeah, obviously we're not selling Tesla here, but here is a 3D rendering of Tesla. So if, for example, I was selling some industrial, I don't know, widgets or whatever. I could show them, 3D modeling and stuff like that. Good work really well. Also if you're selling, for example, a house, or something like that, if you're a real estate broker or something similar, you could maybe showcase the house, you could show maybe the prints for the house, you could show architectural designs and so forth. So that's pretty cool.

Suvi Heinikoski: Yeah. We have some real estate/construction companies that use this feature as a customer.

Artem: Wow. That's very cool. That's very cool. So pretty much as long as it's on the web, as long as it's HTTPS, so has a secure connection pretty much anything can be embedded.

Suvi Heinikoski: Yes.

Artem: All right. That's pretty cool. What else?

Suvi Heinikoski: Well, what else? Say it's live share.

Artem: All right. What is that? So it's like a live cast store.

Suvi Heinikoski: That's for remote presenting and it's one of the greatest features. It basically means that you can share a presentation at the same time as like you're on the phone with your customer and you just send this link to their email, or you can even send this with a text message, open this with your mobile phone. Send it out. And they just click the link. And once you change the slide that slight changes in their device. And it's not using a screen share, but it's using, it's like, it's only transferring the HTML websites in a way that like a page. So that means it's much lighter. Maybe you notice that it downloaded the whole presentation here in like the browser memory thing. So it's already there. It's already loaded. So every time you change a slide, it's already been loaded, so it changes really quickly.

Artem: Yeah. So basically let me just make sure I understand. So if I'm a sales professional and I call a customer and for example, he's not, or she's not very technical. She's like, I don't know what teams is, what is zoom? I don't know, whatever. And you're like, okay, fine. Just open this link in your, like, just send the link via email. And he, or she opens the link, it opens the presentation, loads it in the background so that the whole presentation is loaded right away. And then I kind of basically my presentation and his, or her presentation will be linked together, and I will be in the driving seat. So when I change slide, the slide changes for him or her. So I can be on the phone and I can be like, Hey, this is our latest, I don't know, Tesla model or whatever. And then you move to that slide. He see this slide and then he's like, oh yeah, I see. This is how it looks. And you're like, yeah, this is the features that we got then so forth. So you can basically do screen-sharing without screen-sharing.

Suvi Heinikoski: Yeah. And the great thing about it as well is that nobody sees this stuff that you're doing. Like, they don't see you copying a link. They don't see you switching a slide. They can't see you like going around, but like, where is this thing. They only see what you show them.

Artem: Yeah. Yeah. Okay. Okay. So basically you don't have obviously like video connection then maybe you're using just the phone, so they just see, hear your voice pretty much and then see the slides and that's it.

Suvi Heinikoski: Yeah, But I use this in video meetings as well, because it's just so much lighter than that sharing my screen. Cause it always feels like whenever I'm sharing the screen, because sometimes we have to do that, cause we're selling a SaaS product. So it demands [20:42 inaudible] sometimes, but I never use screen share if I don't have to.

Artem: Okay. Okay. So I forced you now to use screen share. That's good.

Suvi Heinikoski: My computer is starting to [20:55 inaudible].

Artem: Okay. So basically it doesn't require as much bandwidth. So if you have a slower connection, it will be better than screen-sharing and also you don't show your private stuff. So for example, here, we see that you a marketing professional, we already see that you use timer, you use fresh sales and so forth. So basically...

Suvi Heinikoski: Yeah, you can see all my secrets here.

Artem: Yeah, yeah. But obviously those are all very known tools. So it's nothing secret. It's all good. Just makes us see that you do a lot of marketing and you do some PPC and so forth, so good stuff. We learn a little bit about you, but basically say that allows you to kind of skip that and just show this presentation. Nothing else. You don't have to worry about notifications popping up and your wife writing to you, like, why didn't you buy that milk? And you're like, Oh my God, I'm so embarrassed.

Suvi Heinikoski: Yeah. I think I just got a message on Slack like a couple of minutes ago. I couldn't see what it was.

Artem: Hopefully it's something good. Hopefully, it's like Suvi you are doing great, really good job. Okay, good. Good. So say that live. That's pretty cool. Screen-Sharing without screen-sharing. Anything else that you'd like to mention? Cause I think there are still some cool stuff that I know of and that's like analytics and lead feeder and Google analytics integration and stuff like that.

Suvi Heinikoski: Yeah. Well we have analytics, you can connect your Google analytics to say that's directly, there's a field where you can just put your UA code.

Artem: Yeah. Well, what can I use it for? Just to see who visited my slides or like information. So just basically, because say that it's like a web service.

Suvi Heinikoski: Well, no, actually not directly who, you can, cause we live in the time of...

Artem: GDPR.

Suvi Heinikoski: GDPR and Google analytics is not legally allowed to track individual persons. But you can get information like which slides have been used and like how long people have been viewing a certain slide or how many times a presentation has been visited and so on. And then you can connect lead feeder if you're using lead feeder. It kind of makes sense of the data that Google analytics is providing. So we really recommend using it.

Artem: Yeah. So basically if I understood you correctly, obviously Google analytics and lead feeder would be useful only when you expose your presentation to the world. So if, for example, you use, say that yourself and you export PDF and that's the only thing you do. That's not very useful. Google integration and lead feeder makes sense when you send the links to the presentations, to your customers, to maybe for example, if you have a public talk and you just under your YouTube video, you put the link to the presentation. After that you can see information, what slide was visited the most and so forth and lead feeder can kind of tapping into that info. And it can show you potential leads, like company representatives. It can show you like, Hey, this company rep and this company rep visited your slides. So basically it can give you that information.

Suvi Heinikoski: Yeah. It will give you a whole list of which slides people have been viewing, how many seconds and from which company. So that's awesome.

Artem: Yeah. That's pretty awesome. Yeah in B2B, that obviously makes a lot of sense, especially if you visit a lot of customers and then if you see that hey, that customer actually clicked the link and he viewed pricing. As a salesperson maybe I can use that as a signal to say like, Hey, I'm going to call John and just talk shop and maybe see if he's willing to already commit to our offering, if he already visited the pricing or something like that.

Suvi Heinikoski: So, from the sense of like from the perspective of sales process, before your meeting, you can send them a link to a presentation that has like a certain like topics. And if you see that the link has been clicked from the company, people have used this page, this page, on this page they spend two minutes. They're probably more interested in this topic.

Artem: Alright. Oh, okay. So basically you use that as a kind of preparation. Yeah. Yeah. So interest indicator maybe, or just the way to see kind of ahead of time where you should spend your time talking, maybe.

Suvi Heinikoski: Yeah. In the meeting, you would have some sort of an idea, like what they viewed, what they're interested in, then you can, well, obviously you might want to ask them as well.

Artem: Of course, yeah, you don't just print PDF file and you're like, hey guys, this is what you're interested in right? Let's go through that. And that's it. So basically...

Suvi Heinikoski: Yeah, I know, but it speeds up the process. Like it gives you more of an idea what to talk about. And then like after the meeting you can send a link and then again, you see what they're been looking at, what they're interested in. What maybe if they've been looking at the pricing for, I don't know, like 10 minutes, there might be questions about it. If you don't get a sale, then you can like, kind of like you go to lead feeder and you see, okay, well they've spent 30 minutes on the pricing page. This is getting awkward. What do they not understand? And then you can ask them, just call them and ask hey, was there something about the pricing that you didn't understand? Should we go through the offer? And then obviously when you're on the phone with them, you can send them a live link to present it remotely like it's there, like along the whole process. And after the customer says that, yes, let's do this. Then you can put that E-sign feature on.

Artem: Oh, okay. So E-sign is, can I also do like a proposal inside that and or is it more of a presentation and doesn't really function as well for proposals.

Suvi Heinikoski: It works great for proposals. I'm going to show you how. So here is, like that. I'm going to create an offer. Here's my offer templates. Then I delete the pages I don't need. Then share it by link or send it live. And then I can put on E-sign. I can actually put a CTA button for the presentation as like, it's a little bit like a virtual handshake in the time of like remote meetings and like, you don't really get the handshake and there's no moment in the meeting where you're like, let's do this deal. So this is where you can do it. So let me show you.

Artem: Alright, that is cool. So it allows them to basically sign an offer digitally. Okay. How does that work? Okay. Sign by email. Okay.

Suvi Heinikoski: Yeah. So you're in a remote meeting, then the customer's like, yeah, let's do this. And then you add that button, like you just click and then sign by email. Well now, cause I'm going to say that user [30:29 inaudible] my emails, but like, and then you're just, like there is some other people that you need signatures from, like your boss or someone, and then sign by email. It sent you a PDF. With like it sends you a link to a PDF and then you click sign by email and it has all the timestamps and all that there. So it's a legitimate document or an agreements.

Artem: Yeah. Okay. So basically like digital signing for the document. So that's pretty cool because you have then how to percent evidence that this was signed, by a specific person at certain times and so forth just to, I wouldn't say make it legal, but just to kind of have an understanding that let's say now we have signed, we can go ahead and start delivery and so forth.

Suvi Heinikoski: Yeah. It is actually legally binding.

Artem: All right. Okay, cool. Cool. All right. Cool. I guess different countries have different maybe laws regarding digital signing, so maybe...

Suvi Heinikoski: Yeah, but in the EU, this is...

Artem: Legally binding. Okay. That's cool. That's cool. Well, yeah, EU is very much ahead of some of the countries in terms of doing stuff digitally, but thanks to them, unfortunate situation that we're in, a lot of companies are now exploring digital solution. And I think a lot of E-signing is going on nowadays because people are not able to maybe deliver documents and so forth. So cool. And if we're talking about the features, Seidat also obviously has a free version, right. If I understand correctly for, so if you think about the pricing, so there's a lot of cool stuff. But if we now talk about the pricing. Some of the features are only for premium users, right? So for example, E-signing and some other stuff. But you can get started with a free version and start using the tool in your sales meetings without commitment, right?

Suvi Heinikoski: Yeah. You can start for free and use it for free for all eternity, if you want. It's only if you want to, if you want the [33:14 inaudible].

Artem: So if you want some like multiple salespeople access the same kind of slides, right? So if you want to, if you have like a big sales team and you're like, Hey, we have this one account that we share to our team and we can all work on this big presentation or we can share, we can create proposals that others benefit from and so forth. Right?

Suvi Heinikoski: Yeah. It's like one of the biggest benefits per se, is that you can collaborate with your whole team, your whole company in one place. The marketing team can make the presentations look nice. And the sales team actually use them.

Artem: All right. That's pretty cool. That's pretty cool. And when you talk about the marketing and making it look good there's this eternal struggle always is that when we use PowerPoint or we use Google slides or whatever, we have certain templates and then we work with those templates. Or we have to ask somebody to create wonderful templates for us, but those templates don't necessarily always work because we will break out of those templates. So how does Seidat handle templating, like the colors and how can I make them look like my company slides? Is there like a template you create or how does it work?

Suvi Heinikoski: Yeah, well, we have a brand settings that apply to the whole presentation theme. And for example, even I'm not allowed to change these.

Artem: Oh, okay. Okay. So in your team, you can't change the colors because maybe designer went through it and created and set the topography and the colors and so forth. So that by mistake, there is no accidents. So forth.

Suvi Heinikoski: Yeah. There are no accidents with fonts. No one in our team are able to get Times New Roman or comic fonts in their presentations.

Artem: Obviously the best font ever. Especially for like serious B2B meetings. All right. So basically somebody, who is visually talented can set all those.

Suvi Heinikoski: Like our graphic designer.

Artem: Yeah. So they can do it. And then all the team members benefit from that design because they will be able to use those settings. All right.

Suvi Heinikoski: Yeah. And then we have image bank that's shared. We have all of our images, our own logos, customer logos, illustrations icons.

Artem: That's cool. So no more Dropbox. So I can have like one image folder where for example, there are brand approved images. There are maybe customer images that we have gotten permission for and so forth.

Suvi Heinikoski: Yeah. And you can always manage them here. And for example, if you have an image that's that doesn't have, you don't have the rights for the image anymore.

Artem: Yeah. You don't have the....

Suvi Heinikoski: License has expired. Then you can merge the old image with the new ones. So in all that slide that the old image has been used, it switches over to the new one.

Artem: Oh, so you can basically replace an image and it gets replaced in every single presentation where it's used. So for example, if we have like our, I don’t know team image, that's a good example. Because team usually grows or people change, maybe stuff like that. So if you have in many presentation, like, Hey, this is Seidat team, we rock. We like do stuff and get stuff done and so forth. And then you have plenty presentations with your team photo, and then you replace that and Seidat can go through all the presentations and replace that image. Wow. That's pretty cool. That saves a lot of time. Yeah. Very good. That's very good.

Suvi Heinikoski: One of the key features, we have so many features that everything is a key feature.

Artem: Okay. Everything is a key feature.

Suvi Heinikoski: Smart slides. So this is another thing that saves you a huge amount of time. So if you have like, well, a company typically has like, I don't know, like a midsize company, like, let's say 2000 presentations, or even like, even if it's like a 100 or 10 or whatever updating them. If you have like, let's say key figures or numbers, I think it's numbers like here, for example, based one, this slide has been used in 51 presentations and instead of updating those 51 presentations, like one by one. I can do it from here. All of these presentations can be updated from here. Yeah. Every presentation that has this slide.

Artem: All right. So basically, I could have like a master slides or something that basically gets updated from the smart, smart slides is the name in your software for it. But the smart slides kind of other slides that are kind of like dynamic slides. So in every presentation, it always fetches the latest version of that particular smart slide.

Suvi Heinikoski: Yeah. Like for example this one, we got the new feature, E-sign. It was really easy to add it here to all of our 43 presentations that are using this.

Artem: Oh, okay. Okay. I see, I see. That's pretty awesome. I didn't really work with smart slides as much. Now I kind of understand the thinking behind it. That's very cool. That's very cool. Especially, yeah. Pricing is one good example. So if your pricing changes a little bit, or you make adjustments to the pricing, maybe slide where you have references, testimonials, those usually get updated a lot. And that's actually one of the biggest, I think challenges right with sales is that usually salespeople are very lazy, not in a bad way, but they just want to get sales. They want to succeed in meetings. They don't want to spend 20 minutes every day with the presentation updating slides and so forth. So basically it allows them to maybe even marketing department can update smart slides. Cause they know the marketing information, there may be no references and so forth.

Suvi Heinikoski: Yeah. Typically it would be marketing. And like if you have like products managers, they would update the product info on the smart side. So all the salespeople have the most updated version.

Artem: That's pretty cool. That's pretty cool. That that's actually, I think that's truly a key feature that can be considered I think a key feature. For sure. That's pretty awesome. That's pretty awesome. But one question always comes to mind is obviously, and that's maybe something that a lot of people think nowadays about is if I commit to an awesome service like yours, that's cool. Free version I can get started for free. That's awesome. But because it's online, can I get my data out somehow, because if I invest so much time and effort into all of those presentations and so forth, how can I get it out of the system. So I can get it by PDF? Or what.

Suvi Heinikoski: Yeah. You can export your presentation, if you know that you're going to a place where they don't have internet connection. Like he you're presenting on an airplane.

Artem: That's cool sales meeting. Like let's meet in the airplane. Yeah. High pressure situation. No worries. We're just 10,000 feet in the air, but okay.

Suvi Heinikoski: Or in a bunker. That's another maybe a humble option. Yeah. So you can export your presentation to your computer. It's just like you just go here, sharing and then export and download.

Artem: Okay. But I think actually the most useful, use case that I can come up with is if you do presentation, for example you're doing a talk or you're doing like a webinar or maybe, or something. And for example, sometimes I’ve been presenting in a place where the Wi-Fi is really bad because there are so many attendees and it cuts all the time. So it's not Seidats fault or nobody's fault. It's just, it's way overused. So maybe I could, kind of like download it all for offline use and then present from there. So even if connection cuts or there is some problem, there is no issue, right?

Suvi Heinikoski: Yeah. It downloads you as zip file with all the elements and bits and pieces of the presentation. And then you're just [43:46 inaudible]. This is kind of like, this is a huge presentation by the way. Anyway, like now it's in an offline mode. But if you have Wi-Fi, like if your computer catches the Wi-Fi, then it will use it for videos and iframes.

Artem: Okay. I didn't think about that obviously, because it can't download YouTube videos and there is iframe, it can't download those elements and so forth. Okay. So some elements might work. Some elements might not depend if you have connection or not, but all the same elements will work.

Suvi Heinikoski: Yeah, everything else except for videos and iframes will work offline.

Artem: Okay. Okay. That's cool.

Suvi Heinikoski: Yeah. And you have the presenter view as well.

Artem: So you'll have all the features, right?

Suvi Heinikoski: Yeah. You have all the features except for the online videos that obviously come from....

Artem: Yeah, of course. That's cool. And I assume basic features like presenter notes and presenting on separate window and having separate window for notes and all that. That is all, inside it as well. So, yeah, we saw that previously, so that's why I'm just making sure, but there's also a PDF export, right? If you want to send it to the customer, not like a zip file, you can have a PDF and then obviously it's not anymore nonlinear. It has to be linear. Because PDF doesn't support navigation, matrix design, like features that you have.

Suvi Heinikoski: Yeah. If your customer demands a PDF, then I would send it. But otherwise I would always use a link. Because you can always delete a link. You can still edit what's behind it after you've sent it. And like there's so many more benefits in sending links rather than pdfs. Cause you never know where the pdfs end up.

Artem: Yeah, for sure. Obviously. Yeah. It could be somebody, who gives it to your competition, or they share it or whatever. That's for sure. What about my PowerPoints? So if I'm an avid PowerPoint user, can I import already my stuff that I’ve been working on for many years? All right I guess, import PowerPoint.

Suvi Heinikoski: Yeah. You can just stick it in.

Artem: All right. All right. And you can still edit those slides in Seidat. So I can import it and then also edit it if I want to.

Suvi Heinikoski: Yes. In the free version there's only like image.

Artem: So import as [46:48 inaudible].

Suvi Heinikoski: Yeah. It's like in the paid version, you get the editable import.

Artem: So how much do I have to pay? What's the minimum in order to get the premium features like editable slides after PowerPoint import, and some other paid features? What's the minimum commitment.

Suvi Heinikoski: It's 49 euros a month.

Artem: Okay. Yeah. And does that get me also a Google analytics integration, lead feeder, all that stuff.

Suvi Heinikoski: Yeah.

Artem: All right. And what about E-signing? That's pretty cool. It doesn't get me that.

Suvi Heinikoski: E-Sign is separate, it's plus 10 euros per seat per month.

Artem: Okay. Per user, basically.

Suvi Heinikoski: You can have like in the smallest subscription, there are three seats, but only place for one content manager and show you the pricing here. So there are, so for the smallest team, the XXS that has one content manager and two other users. The E-sign would be 30 euros a month.

Artem: Okay. Per seat. So if I have a smallest subscription, that means three right. Three seats. Okay. I was unsure about that. So obviously because it's a sales tool, obviously, if it helps salespeople be more productive, then something like 49 euros a month is not really a huge commitment. If you think about time saved, especially salesperson, I guess, his time is probably, if he does something with PowerPoint and doesn't know what to do and, waste maybe two, three hours. You probably paid double that at the minimum. So basically if you save their time, you kind of save money, but I like the free version as well. So you can get your hands dirty, so to speak, you can, check it out, see how it works, make maybe initial mistakes and try it out in the meeting. And I think the whole nonlinear design is kind of something you have to get used to a little bit, cause it's very nontraditional and you have to change your thinking a little bit because you're like, Hey, I can construct it in so many ways. The only feature to be honest, that I'm missing from Seidat because I think it's really awesome, very cool software. But if I shared the link, if I shared the link or a challenge maybe that I have, and maybe you can help me solve it in Seidat. So if I have this huge presentation, let's imagine that I have been working on a really huge presentation. And I worked on a presentation that has a lot of info that I'm not wanting or willing to share publicly. So let's say I have their enterprise pricing, or I have testimonials or client projects that client gave me permission to disclose during a private meeting, but not disclose publicly, for example. So I have part of the presentation that is very no, no for public use. So most of it is very good, pour it in the world, put it out there. It's all good. But part of it is not okay to be shared. So if I make that presentation and I shared the link, he will be able to access all the slides. I cannot tell in the link I cannot in any way control what he will see. So basically only thing that I can do is duplicate my presentation, remove the slides that I don't want to show him and then click share. And share that presentation.

Suvi Heinikoski: Yeah, so you have your solution.

Artem: Yeah. I have my solution. I have my solution. I just wish that I could Mark slides as private slides. And then when I shared them, they never get shown. So from that perspective, it would be I think, a cool feature because then I could share the links and not worry about just duplicating or forgetting to duplicate or duplicating and forgetting to remove some slides. But again obviously you are developing, working further. Maybe someday it will be available, who knows, always, I guess...

Suvi Heinikoski: I will Definitely give this feedback to our developing team.

Artem: Thank you very much. So, right. I think where I think we came full circle in the sense that we started with a brief description and now we've gone through everything. And I think I, even myself, as Seidat user now better understand some of the features of Seidat. I think it makes a lot of sense. I really love that there is a free version. Obviously, we live in a freemium economy. So every single, I guess service nowadays has to offer some sort of free version. But I think in Seidat it's not as crippling the limits as in many other platforms, but I really appreciate, I really appreciate your time Suvi. It's been a pleasure. It's been a pleasure and hopefully we'll get more people interested in Seidat. Maybe they can get started with a free account, see if it helps them close more deals. And I really appreciate your demoing, very, very thoroughly your platform. I think it's been really good. It's much better than just talking. Me as a practical person I like to see how it actually works.

Suvi Heinikoski: Yeah. Yeah. [53:04 inaudible] and thank you for inviting me.

Artem: Thank you very much. And we'll see you guys next time. Take care. Bye, bye.

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